accessories, Winter 2014/15

Ho ho ho…decorate your beard!

Christmas up your hipster beard 

The ugly Christmas sweater has met its match in the tacky holiday season fashion trend department: the decked-out hipster beard, dubiously strung with miniature lights and baubles. Creative duo Mike Kennedy and Pauline Ashford came up with an eye-catching holiday idea for advertising agency Grey London by creating Beard Baubles, miniature Christmas decorations for men to string up in their bountiful beards, with profits going to This Is Beard Season, an Australian melanoma charity. The improbable baubles, which went on sale last week, struck joy in hipster hearts, selling out in a few days. Veronique Rhys-Evans of Grey London told me in an email that they have no intention of reissuing the baubles, although a few limited edition packs are currently up for auction on ebay.


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